Co-founded in 2016 by Alan Mahon and James Hughes, the pair conceived the idea of a beer brand guided by a non-profit Foundation that would invest in high impact projects at home and abroad to promote equity and opportunity. Over the 8 years’ since launching Brewgooder, the company has invested £250,000 in projects across the world including clean water projects, community fridges, inclusion, and sustainable sourcing initiatives. In 2023 they achieved 71% growth to hit sales of £4.2m, and count customers like Co-op, Waitrose and Sainsbury’s amongst their customers.