Founded in 2019 by Michelle and James Laithwaite, FuelHub is a meal prep and ready to eat nutrition brand. Built to deliver nutrition for “high performance lifestyles”, and originally launched direct to consumer, the business now delivers to thousands of subscribers across the UK and has expanded into B2B partnerships, supplying to sports teams, gyms and corporate partners through its FuelHub Pro platform. FuelHub currently partners with over 60 teams and organisations including Team GB, Premier League football and England Rugby Union and the business holds official partnerships with Matchroom Sport and Manchester City’s ‘City in the Community’ programme.