Invyted is a London-based influencer marketing platform designed to facilitate collaborations between brands and creators. Founded in 2022 by Asti Wagner, the company was inspired by Asti’s own experiences arranging restaurant collaborations while still studying for her A-levels. She launched Invyted to create a tech-driven solution that connects influencers with brands through one online platform. The business focuses on hospitality, lifestyle, fashion, beauty, and events, allowing brands to manage campaigns, track analytics and organise collaborations. Since launch, Invyted has expanded from London to New York and built a growing network of creators and global partners, with plans to launch in Australia in August.