Pip & Nut was founded in 2013 by Pip Murray, when she was looking for natural, healthy nut butter options while training for marathons. She began making her own recipes at home using simple ingredients, avoiding added sugar, palm oil and artificial additives. Her side-hustle gained traction among friends and at local food markets, prompting Pip to leave her job to work full time on the business. The brand officially launched in 2015, initially selling through retailers like Selfridges before expanding into major supermarkets including Tesco and Sainsbury’s. Today, Pip & Nut offer a range of nut butters and snacks, has achieved B Corp certification, and is stocked widely across the UK and Europe. They achieved sales of £26.4m in 2025.