400 and 25,000. In the Ooni story, these two numbers stand out like haggis on a Hawaiian pizza. The first is the company’s percentage growth over the past 12 months. The second is the minimum starting salary for new Ooni employees in the UK. Few companies exhibit such steep growth or raw recruitment power, so how has this Edinburgh-based hardware company done it?

This start-up is transforming the way music royalties are paid. The Audoo Audio Meter™ tracks and identifies music played in public places, such as shops, gyms and bars. The data is sent to performing right organisations to ensure that artists are compensated for their work.

It’s not about having gleaming offices, hiring tons of staff and shouting about how successful you are. These can be the trappings of ego-trippers. Effective entrepreneurship is more often about coming up with an idea, proving the concept as cheaply as possible, and scaling it as quickly as possible.

Jay Richards’ life nearly ended in unmitigated disaster, but his passion for business saved him. Today, his ingenious start-up bridges the growing gap between brands and Generation-Z. As a business, how do you appeal to Generation-Z – those people born from 1995 onwards? How do you sell yourself to schoolkids and fresh-faced young adults in a language they understand?

Husband and wife duo Aneisha Soobroyen and Jack Walker, set out to solve their pet’s ‘tummy troubles’ when they discovered probiotics. This put them on a journey to start Scrumbles from their London home, creating gut friendly food for cats and dogs. Founded in 2018 they later appeared on Dragons’ Den, where the founders rejected […]

Any discerning gin drinkers will already know the compelling Warner’s Gin story. Corporate behemoths would pay a fortune to have that amount of authenticity. But the funny thing about authenticity is this: it can’t be bought or copied. If you try to do either of those things, guess what? It disappears faster than your Friday night G’n’T…