London based Bloom & Wild delivers flowers and plants to households across Europe, and was launched in 2013 by Aron Gelbard and Ben Stanway. It acquired Dutch rival bloomon and France’s Bergamotte in 2021, consolidating its position as Europe’s leading online florist, operating three brands across eight countries. To date the company has raised over £100m in funding from leading global investors including Index Ventures and General Catalyst.