This affordable jewellery brand specialises in gold vermeil priced between £50 and £350. Founder and creative director Marisa Hordern started selling handmade pieces after work and launched Missoma in 2008. The label has since won a string of celebrity fans, including Jennifer Lopez, The Duchess of Cambridge, and Kendall Jenner. In 2020, Heineken heiress Charlene de Carvalho-Heineken took a substantial stake in the business for an undisclosed sum. Last year, Hordern launched Missoma Fine, a new range in fine and solid gold.