Founded in 2016, Hippo is a full-service digital services consultancy headquartered in Leeds employing over 500 specialists across the UK. Co-founder Adam Lewis launched the company as he believed there was a lack of consultancy partners that applied a user experience focus for public sector transformation projects. Hippo’s approach combines user-centred design principles, robust engineering, data and cyber practices. The company’s clients include the NHS, BBC, Department for Work & Pensions, GAMSTOP, Ministry of Justice and the wider UK public and private sectors. Winning new clients and expanding existing accounts helped Hippo’s sales hit £38.6m in 2023, a 50% increase over the prior year.