In 2016, Ben and Victoria Watkiss established Stubble & Co to create durable, versatile bags. This vision was inspired by their own experiences seeking reliable and stylish solutions for both urban and outdoor environments. Stubble & Co’s commitment to the environment is exemplified by their certification as a B Corporation, and their role in 1% for the Planet, an initiative where members pledge at least one per cent of their annual sales to support environmental causes. The company has fuelled their growth by establishing sports partnerships with Brentford FC and MCC Lord’s, as well as winning corporate clients including Beavertown and Salesforce. All of which helped sales jump from £680k in 2021 to £4.3m in 2023.