Founded in 2008, Fushi, meaning ‘Eternal Life’, was inspired by the combined cultural heritage of co-founders Rannesh Jansari and Ria Pattni and the Ayurvedic family recipes handed down by their grandparents. They combine ‘ancient wisdom’ with modern science to create pure, ethical natural remedies that are intended to help customers embrace the bond between health and beauty. The company source all-natural ingredients, which are then processed in their London workshop.