Phix is a premium menswear brand founded by Adam Ward and headquartered in Manchester. Rooted in the ‘rebellious spirit of 1960s and 1970s’, Phix offers a distinctive take on vintage-inspired fashion. Originally launched as a digital-first label specialising in shirting and outerwear, the brand now includes tailored trousers, statement footwear, and accessories. Each piece is crafted in limited quantities to preserve exclusivity and promote responsible production. The brand has collaborated with global icons, most notably The Rolling Stones, on a collection that fuses Phix’s luxury fashion with the band’s legendary visual identity.