Founded in 2024 by Riya Patel and Jack Newton, All The Aunties is a British food brand on a mission to modernise paneer. Inspired by Riya’s upbringing in a British-Indian family, where food was central to her family life, the business was built around recipes passed down from her mother and grandmothers. After hosting supper clubs and noticing a demand for paneer, Riya decided to tackle what she called the “paneer black hole” in UK supermarkets. The company now produces handmade paneer using 100% British milk, and includes flavours such as cumin, chilli and turmeric. All The Aunties was selected for the Tesco Accelerator Programme and has secured listings in Whole Foods Market, Ocado and Sainsburys.