As business meetings go, it was unusual. It’s not every day that an entrepreneur with a background in manufacturing pitches to a Spice Girl. But somehow, this rendezvous was going ahead. And Christopher Money was pumped. The year was 2016 and Christopher had moved heaven and earth to get an audience with Emma Bunton. But the outcome of his proposal was in the balance. The idea that Baby Spice would say no to his business partnership invitation wasn’t worth thinking about, as the idea she’d say yes was so incredible. *Enter huge amounts of adrenaline.

Care is not a traditional business value. Peruse the classics and you’ll see boldness, passion, honesty and perhaps integrity, but not the C-word.
Thankfully things are changing – as Bloom & Wild demonstrates. This flower retailer meets tech company is undoubtedly growing relentlessly. Yet its business values would disorient yesteryear’s ‘manly’ entrepreneurs. “We’re obsessed with care,” says founder Aron Gelbard. “It’s vital to me and it’s a key trait I look for when hiring.”

Why do some brands fly? What is it exactly that makes the ‘feel’ of a product or service so instantly enticing that it attracts customers like a magnet? To find out from someone who’s built one of the most successful UK brands of the past 10 years, we interviewed Juliet Barratt, co-founder of sports-nutrition brand […]

PerfectTed is a London-based company behind Europe’s first matcha-powered energy drinks. It was co-founded by Marisa Poster and brothers Teddie and Levi Levenfiche in April 2021. Its drinks are currently stocked at over 3,000 locations in retailers such as Tesco, Holland & Barrett, and Planet Organic. The company are also the exclusive matcha partner to […]

In 2010, James Hyde and James Strachan built a cloud based e-commerce fulfilment platform in the corner of a Cambridgeshire warehouse. They now operate fulfilment centres across the UK, the Netherlands and America. Last year, it added 92 recruits and expanded operations with a new 200,000 sq ft fulfilment centre in Northampton. The business continues to build on its proprietary technology platform, enabling retailers a single global view of operations.

Stay unbelievably close to what your customer wants.” This simple piece of advice helped to propel Clare Hornby’s fashion brand ME+EM from a “naive idea” to a £40m-turnover business. “The key thing is to get your product right – and you only do that by understanding your customers,” she tells FEBE…