This ‘insurtech’ start-up uses technology to deliver online insurance and detect fraud. It offers insurance policies to renters and people in house shares, as well as homeowners, and has amassed more than 100,000 customers since it was founded in 2016 by Jimmy Williams and Greg Smyth. This May, the London-based company secured £16.5m in a funding round led by North American investor Intact Ventures and the Ingka Group (the world’s largest IKEA franchise), bringing total funds raised to £32m.
Being an entrepreneur is probably the worst way to make money…you have to be in it for the adventure!
Jimmy Williams
Co-founder
Urban Jungle
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