PerfectTed is a London-based company behind Europe’s first matcha-powered energy drinks. It was co-founded by Marisa Poster and brothers Teddie and Levi Levenfiche in April 2021. Its drinks are currently stocked at over 3,000 locations in retailers such as Tesco, Holland & Barrett, and Planet Organic. The company are also the exclusive matcha partner to cafe chains including Joe & The Juice and Blank Street. Having received offers from all 5 Dragons during their appearance on BBC’s Dragons’ Den, the three founders accepted a £50k offer from Dragons, Steven Bartlett and Peter Jones. They hit £200k sales in their first year, with £5m projected for the second year of trading.
How we built the UK’s fastest growing sports and energy drink brand
More Unemployables
Five critical lessons for e-commerce entrepreneurs
Steve Adams co-founded Mattress Online from his spare bedroom in 2003. In 2022, the company bounced into the FEBE Growth 100 with sales of £33m. Read on to find out how Steve’s done it and what he’s learned along the way. Steve Adams felt lower than the price he’d got for selling his e-commerce agency. […]
From battling alcohol at 12 to building a multi-million pound business
In 2014, whilst on vacation in Thailand, three friends from London noticed the amount of rubbish and plastic bottles on a remote island. Founders Josh White, who had previously launched an events company, Perry Alexander, a self taught graphic designer, and Ariel Booker, a headhunter, started researching and discovered that cans are more recycled than […]
From £0 to £4 in 3 years: Our secret to success…obsession!
D.Louise was founded in 2021 by Olivia Jenkins, who named the direct-to-consumer jewellery brand after her late mother, Deborah Louise. Olivia co-founded the business with serial entrepreneur Jack Zambakides and former professional cricket player Oliver Smithson. The South London company has gained attention for its high-quality, waterproof jewellery made from stainless steel, designed to withstand […]
Why businesses with ‘soul’ are magnetic
The story of Green & Black’s shows that the courage to be different, together with a compelling adventure story, are key ingredients for commercial success. Josephine Fairley knows how to build a killer brand, and here she shares her pearls of wisdom with you including effectiveness of complementary partnerships, the power of enthusiasm and the potency of targeted marketing…
‘YOU GOTTA HAVE FUN, GODDAMIT! THAT’S WHY WE BOUGHT A COMPANY RACEHORSE’
We live in an era of remote working, office pool tables and CEOs signing off emails with smiley emojis. But beneath the fluff, many people still believe deep down that fun and work do not go together – that fun is expensive and a distraction from the DEADLY SERIOUS business of running a company. In these people (you […]
Founding a business is brutal…but amazing!
England football captain Harry Kane is one of the investors behind this gut health brand, which raised £1.4m in March. Dr Megan Rossi, a gut health specialist and research fellow at King’s College London, joined forces with chief executive Jon Walsh to launch